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The Bootstrap Movement is an operating philosophy for anyone who wants build a business more effectively and contribute more to customers, colleagues, and communities.

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The Bootstrap Movement | Sponsored by Aha!The BootstrapMovementAn operating philosophy for anyone who wants to build more effectivelyLearn about the movementSee the operating principlesSign the bootstrapper's pledgeAdd your bootstrapped companyBootstrapping is foreveryoneBootstrapping is a mindset — for company founders, would-be entrepreneurs, and anyone else who wants to work more effectively in an organization. It is centered in creating real value with less waste. People think that hefty funding for their business or project will increase the chance of success. But we have seen the opposite is true.Why be bootstrapped?The moment a venture capital firm invests in your business, you are working for a banker. And not just any banker. This one is making bets on multiple companies simultaneously, aiming for a big return within six years or less. They are paid to pursue booms knowing most will be busts. The challenge for you is that you have only one investment — your company. The cost of being a bust is huge. Infusing a startup that does not require major research or infrastructure with wads of cash will not reveal answers or insights. It can hide problems though. (Or incentivize solving the wrong problems.) You start thinking that you need to lose money to make money. Your focus is always on the next round of funding and your company valuation. You imagine being a unicorn. But for most businesses, money raised and valuation reached is not what really matters. We think founders should focus on tangible value created instead.Discover 100% bootstrapped companies Bootstrappers in actionThe idea that you need significant budget and resources to start something new carries over in most companies. People compete to grow teams and acquire budget. That is unfortunate because building a bigger empire is not correlated with greater insights or innovation. Competing for resources does drain energy though. Hoarding knowledge, lack of cooperation, and functional squabbles lead to apathy and managing perceptions vs managing meaningful work. We think teams should be lean, limit their consumption, and put people first. That is how breakthroughs are realized and team spirit flourishes. Let's grow togetherBootstrappers set your own growth trajectory. There are no big investor directives or top-down constraints. You know what your goals are and work iteratively to reach them. Success happens organically and you have the latitude to evaluate, understand, and solve based on what you believe will bring the most value. We are not the first to promote this concept. However, our approach has been surprisingly unique within the software industry. Aha! was founded to be completely bootstrapped, remote, and profitable — achieving $100M in annual recurring revenue in a relatively short period of time. This is our story and it can be yours too.Our goal is to spotlight outstanding bootstrapped companies and inspire people to think differently — about how you build new companies, projects, and creative programs through self-reliance and determination. Our hope is that the principles and benefits of bootstrapping enable you to contribute more to your customers, colleagues, and communities. Sign the bootstrapper's pledge Brian de Haaff and Dr. Chris WatersCo-founders of Aha! and the Bootstrap MovementSign the bootstrapper’s pledgeWe all benefit when companies and teams operate efficiently with less waste. Bootstrappers are self-reliant, purpose-driven, and take a long-range view. No matter what you work on or where, we hope you will join us.Bootstrapped companiesBootstrapped organizations are proudly self-funded and do not have plans to raise outside investment for at least 24 months. Add your company so people can find you or browse the directory to discover others who are building sustainable businesses.Recently signedJanae K.Washington, USAChandni P.CanadaAndreya F.Washington, USAGregorio M.ItalyRenee M.Kansas, USAThe Bootstrap Movement is for you© 2022 Aha! Labs Inc. • All rights reservedSponsored byPrivacy policy • Terms of service

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